“Mobile first” has become the marcomm rallying cry as more and more people consume information via smartphone than any other…
It’s not a new argument. Windows vs Mac, Microsoft vs Apple. And now for the battle of the smartphones. (more…)
The origins of the two most popular smartphone operating systems: iOS vs. Android. Let's explore the differences between iOS vs.…
We all have a smartphone or at least 65 percent of Americans do according to Neilsen’s 2013 U.S. Digital Consumer…
On September 23 and 24, hundreds of leading global mobile marketing thought leaders gathered for the second annual MobilityLive! conference…
Recently, I’ve noticed a barrage of Facebook advertisements touting, “Build Your Own App” or “App Development for DIYers”. You’ve seen…