Entries by Matt Michelson

Refactoring Design: Working with Nested Symbols and Developers

Recently, we’ve been getting an increasing amount of requests for high-fidelity animated prototypes for new business pitch work. Usually, these requests come with a one-week timeline, so it’s necessary to cut some corners off the full UX/UI design process. Well, more like all of the corners — an assignment like this is a nitro-fueled hell […]


How to Build an App like Romans Built a City: Part I

During the course of visual research for an internal project, I discovered a simple, illustration-filled book: City: A Story of Roman Planning and Construction, by David Macaulay (1983). Digging into it, I found some surprising parallels between the development of Roman cities and our software development process for how to build an app.